College Sponsored Beer?! Leave it to the south!

Ok, so I wasn't planning on posting until I was ready to go "public" with FNP, but...Louisiana State University is sponsoring a beer?  Hello, what?  The university and Tin Roof Brewing Co. are collaborating, and planning on rolling out their canned beer sometime in September or October.  Seriously, I'm pretty sure I need to go back to college.  Quality control anyone?